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Typeconnection is a newly launched site that aims to help designers figure out which font types go together well. The fun part is that there is a dating element added to the website, which invites users to play cupid in order to make a successful match. Tweet

Luxury car manufacturer Jaguar has launched a new marketing campaign that has led them to refresh their logo and corporate typeface. Tweet

Over the weekend Microsoft revealed that they have redesigned their iconic Windows logo. They are no longer flying a flag, but now their identity actually looks like what they’re called, ‘Windows’. But is this drastic change a good move for the iconic brand? Tweet

Everything is getting digital these days, even romance.  People are banishing traditional methods of courtship and jumping on the digital bandwagon. Singles are trawling dating sites for their perfect match, long distance couples are setting up dates via Skype to keep the passion alive and some people (who wish to remain anonymous) are even meeting [...]

This is the video pitch Saul Bass produced for the Bell System logo redesign back in the 1960’s. Bass identifies that society at the time is fast moving, competitive and highly influenced by visuals and images we encounter day to day. He stresses that businesses need to appear innovative if they want to keep up [...]

January is seen as the month when you make resolutions, start a fresh slate and turn over a new leaf. Though more often than not, we usually start the month with heaps of enthusiasm, but after around the 2nd week, the January blues hit you like a thunderbolt and suddenly all willingness to persevere quickly [...]

A brochure is not just a pretty little designed booklet, it’s a great marketing investment that can help bring in business and increase sales for your company. Follow LONO’s step-by-step guide to see all the things we consider in order to produce a well designed brochure for our clients! Tweet

Billboards are a great way to show off a company’s product or campaign creatively. If executed well, a billboard can generate an immense buzz around your company. However, as billboard advertising has developed, it can be hard to keep thinking up imaginative designs and slogans, so the team at LONO decided to put our creative [...]

This beautifully creative Mercedes-Benz advert is trying to illustrate how the car manufacturer can satisfy both sides of the brain. The left side of the brain is satisfied by the company’s latest technology and the right side of the brain is fulfilled by the way Mercedes-Benz design their cars to stimulate excitement and desirability. Tweet

Some people may think that having a business card isn’t a necessity, whilst others think business cards are vital, but the design is trivial. We don’t understand why anyone would have these crazy thoughts, as a carefully designed business card can create a great first impression, and on the contrary, a badly designed business card [...]